Advanced Business Writing Skills Workshop
Part II: For Managers, Technical Writers, Editors,
Professionals and Graduates of part I


Ottawa-Gatineau Campus (Canada)

Located near the scenic Gatineau Park,
our campus is 15-minute drive from downtown Ottawa
and about an hour direct flight from LaGuardia Airport, New York.


  Workshop Objectives


Good writing is a learned skill, not a gift. But many of today's professionals were shortchanged in high school and university courses that underestimated business or technical writing. This intensive seminar is based on the latest practical research in writing and editing. It teaches a new approach to the writing process that will save you time and will result in logical and forceful communications. The objectives of the seminar are to increase the impact of your written message through clarity, brevity, understanding and a credible call for prompt action. As a participant, you will apply proven techniques to defog your message, adapt to and connect with various audiences, structure email, letters and reports, edit your draft, strengthen your style and captivate your target readers.

This workshop is the second session in a complete 5-day program. You may elect to attend Part II (2.5 days) or the complete five-day program. Note that Part II is recommended for managers and professionals, from business and government, who want to see results from their writing or to set clear writing standards for their teams. All Part-II attendees must be proficient in the subjects covered in the first seminar titled Professional Skills for Writing with Clarity and Impact(Part I). Those who have completed Part I are welcome to participate in this advanced workshop.

  Detailed Outline - 2.5 days - 2 CEU

1. How to Write Clear, Short, Simple and Bold Messages
  • Biting the blank page: Where and how to start on solid foundations (lessons from P. Murphy and Hemingway)
  • Prefer familiar words; use direct address: prefer the active voice; avoid empty verbs and noun strings
  • Dangling modifiers; confusing word pairs
  • Pronoun usage; possessives; parallel structure
2. How to Profile Your Audience and State Your Purpose
  • Addressing direct (targeted) and indirect audiences
3. Structure Your Message: The Inverted Pyramid
  • Key questions to structure the outline
4. Logical Formats for Multiple Readers
  • Short and formal reports: headings; tables of contents
5. Write an Edit the Draft: Do’s and Don’ts
  • Best editing practices and symbols; revision checklists
  • Logical flow of ideas: coherence, transitions, end links, paragraph design and punctuating for sense
6. Improve Your Style in E-mails, Letters & Reports
  • Language sensitivity; sentence variety; parallel structure; emphasis/subordination of ideas; direct/indirect approach; sexism and other biases; polishing tips
7. Control Your Fog. Maximize Impact.
  • Writing for a lay audience; getting the message across
  • Writing for someone else's signature: do’s and don’ts
8. Synthesis & Conclusion: Practical Lessons
  • Lessons from peers and team leaders with exceptional success in written communications
  • How to lever improvement in writing skills to advance your professional career.
 Duration, Locations, Fees and CEU Value
  • Duration: 2.5 days from 1:00 p.m. to 4:30 p.m. day 1, form 8:30 a.m. to 4:30 p.m. day 2 and 3
  • Value in Continuing Education Units: 2 CEU
  • Locations:
    • Canada: PDI Conference Center in Ottawa-Gatineau National Capital area. Free parking. Directions available at www.executive.org/directions
    • Call us for U.S. locations.
  • Tuition Fees:
    • Fees include books, hand-outs, road maps and other course materials of exceptional value (see above), a daily continental breakfast, a light luncheon plus hot and soft drinks twice a day.
    • Regular fees: $995; Government: $945. Add taxes for non tax-exempted participants
    • Group fees for 3 or more persons: $895 per participant. Add taxes for non tax-exempted participants
 Hotel Accommodation for Out-of-Town Participants

For overnight accommodation, several hotels are located within 10 to 20-minute drive including Novotel, Hilton, Ramada Inn, Westin, Fairmont Chateau Laurier, Marriott, Sheraton, Delta, Holiday Inn, Days Inn, Best Western, Cartier Place Suite Hotel, Lord Elgin Hotel, and Minto Place Suite Hotel. Click here for detailed information about hotels.

 Registration and Cancellation Procedures

How to Register: Please register by phone or fax and pay in advance by cheque or credit card.
Send your cheque payable to: The Professional Development Institute PDI Inc.
Fees include books, hand-outs, road maps and other course materials of exceptional value (see above), and a daily continental breakfast, light luncheon plus hot and soft drinks during the morning and afternoon pauses, but exclude hotel accommodation (if required).

Cancellation Policy: Participants registering as a group must send substitutes in lieu of cancelling.
For other clients, cancellations are accepted if made at least 10 working days prior to the course, and are subject to a $100 service charge per person. Full fees are payable by anyone who fails to attend or cancels less than 10 working days prior to the session. One substitution or transfer to a later course of the same duration is accepted.


Register Now

 Personal Comfort, Dress Code and Photo Session

The dress code is business casual at your discretion. Trust your judgment. When unsure, err on the side of caution. If overdressed, you can remove a tie or a jacket and roll up your sleeves. Members of the Canadian Forces and the U.S. defense community can, at their discretion, either dress casually or keep the uniform.

You will be reminded the first day to dress the way you feel most comfortable for a photo session the next morning.

Although every effort will be made to ensure a pleasant learning environment including a suitable temperature, we recommend you bring a sweater or a jacket to the classroom as individual comfort zones differ and sudden variations in the weather can temporarily affect air conditioning.

Also please kindly refrain from using strong fragrances during the session in order to accommodate your fellow participants who suffer from allergies.

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USA  Cambridge, MA, USA. Call toll free:  1-800-HARVARD
Canada  Ottawa, ON, CANADA. Call toll free:  1-800-HARVARD or (819)772-7777
International  Worldwide Order Center & Main Training Campus: 70 Technology Boulevard
Gatineau, QC J8Z 3H8 CANADA, 1-800-HARVARD
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